Dolce Gabbana &, the male s/s campaign 2012: Giuseppe Fiorello and Francesco Scianna
Dolce Gabbana & celebrates the Italian cinema, always great inspiration for Domenico Dolce and Stefano Gabbana, who imagined the Man Summer 2012 campaign as a movie starring real actors: Giuseppe Fiorello, Francesco Scianna, Filippo Nigro, Thomas Trabacchi, First clear Reggiani Francini.
The shots of Mariano Vivanco, deliberately not laid, appear as frames of a commedia all’italiana, where the actors bring life scene in a country of southern Italy: baptism, Sunday in the family, the portrait with MOM, the bar with friends, the afternoon at the seaside, the courtship of the beautiful in the country, the chatter among men, the stolen Kiss at the port and the birthday party with relatives.
The images, which with their spontaneity tell fragments of real life, are the essence of Dolce Gabbana &: the italianità, tradition, family, love, passion and grasp the modernity of the past making it more current.